Anyone who’s seen my list of google reader subscriptions or my delicious account can tell that I spend a large portion of my time online. And while my parents may think that that’s a huge waste, I do spend at least some of my time trying to learn new things, new ideas and new concepts. A lot of what I know and what I consider my marketable knowledge, I learned online (either directly from wikipedia or blogs, or indirectly from being told what books to read etc).
One of these books that I’m currently reading is The Long Tail (I know, I’m late to the party), which I was reading on Ryan’s recommendation:
There is not much that needs to be said about this book other than it defines current net economics. There’s the head of the tail which is the stuff you find in Borders, and the tail, which is the infinite inventory on Amazon. You need to be familiar with this theory.
That’s a fair point, but it made me think – what ideas or theories should people be familiar with?
I could think of another two:
- Permission marketing – go here for a primer.
- Black swan theory – here’s the wikipedia article.
What others are there? What ideas should young, smart and ambitious people know to help them succeed?
